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Business / Travelodge renews interest in opening hotel in Lerwick

TRAVELODGE has again repeated its interest in opening a hotel in Lerwick.

The town is one of 26 locations on a list of UK seaside resort and coastal areas that the chain is targeting.

Travelodge said Lerwick is the “ideal centre for touring all the islands and is a tourism magnet for attracting visitors from all corners of the globe”.

“However the town has a shortage of good quality, low cost branded accommodation,” the hotel added.

It is nothing new, however, with Travelodge writing to a number of Scottish councils last year – including Shetland – to ask about possible funding partnerships for the construction of new hotels on surplus local authority land.

Councils would then either own the property and receive rent, or sell it with Travelodge as its operator.

Shetland Islands Council said at the time that it would not consider partnering with Travelodge on a project in the isles.

On Monday, Travelodge again pointed to its local authorities development programme as a way of potentially bringing new hotels to areas around the UK.

Last year it was reiterated that there was nothing stopping Travelodge from pursuing a hotel in Lerwick regardless of the council’s decision.

It comes, meanwhile, as negotiations continue on a Premier Inn opening in Lerwick on the site of Brevik House.

Planning permission was recently secured by the property developers behind the project, which could bring a 91-bedroom hotel to South Road.