New butcher shop for expanding Lerwick business

THE OWNERS of Sound Service Station have opened a brand new butchers shop in Lerwick.

Jordan and Gemma Thomason, who took over and transformed the petrol station and convenience shop at Sound in early 2018, had previously launched a range of butchery produce.

The new shop at the town’s Rudda Park opened for the first time on Wednesday (6 October) – an expansion that has been brought forward due to “how fast everything has taken off and how well our products were received”.

The butcher, adjacent to Blydoit’s Lerwick fishmongers in premises previously occupied by printing and design business Tay-cad, will be open from 8.30am to 5.30pm from Monday to Saturday, while pre-packaged butchery produce will continue to be available at Sound Service Station.

“We’ve given a few sneak peeks of the new look of the shop through our social media platforms and I think people are getting the idea that we are doing things a bit different than your ‘traditional’ look of a butchers shop,” Gemma said.

“Although it’s gone fast, we’ve taken our time to create the look and feel of a shop that’s a bit more warm and rustic.

“We are delighted with how it’s turned out. It will stock the full range of our butchery and kitchen products along with various different groceries that would complement meat you would buy, and hopefully very soon our very own Shetland biltong.”